Belief: The Competitive Advantage in Every Relationship

I believe UFOs are real. Space aliens kidnapped me from my bedroom, hauled me to their spaceship and probed my insides. Then, they dumped me back between my sheets like a piece of meat. What does belief in UFOs have to do with competitive advantage? Hang in there, all will be revealed in due time. If you believe in UFOs or alien abductions I bet you feel a sense of connection with me. You understand me and I understand you. We belong to the same group, the same tribe even, and you are going to feel disappointment when you find...

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