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Catherine Anaya, How Does She Do It? The Life of a Superwoman


Written by Lea Haben.

I feel very blessed doing what I do, as I have the opportunity to meet and interview so many amazing people. I recently attended a charity luncheon for MASK (Mother’s Awareness on School-aged Kids) and heard Catherine Anaya, news anchor at CBS 5 News, speaking to the audience. Catherine shared with us what a day looks like in her hectic, high profile life and made me appreciate my own life a little more. Catherine, like so many of us, is juggling a busy career and still trying to be the hands-on mom who makes dinner, drives to soccer practice and helps with homework.

CatherineAnaya2What impressed me with Catherine was the fact that the children come first. She moved from Scottsdale to be closer to work so she could make and spend the dinner hour with her children. It’s so funny to know that she rushes home to make dinner, sometimes changes a light bulb, and plays referee with the children only to get back in the car, drive to work and deliver our nightly news perfectly. She makes it all look so very easy, but her schedule is one that only a superwoman could endure. I think I also forgot to mention that she runs marathons… Seriously is there anything she can’t do?

Catherine has an organization she started a few years ago called Sisterhood of the Superwoman which hosts a monthly luncheon and brings women together to help out smaller charities who don’t have the big names and big budgets of the larger well-known organizations.

Catherine AnayaI am happy to say that Catherine is just as compassionate, fun and caring as the persona you see on the news every night. I really enjoyed my time with her and wanted to let women know about her Superwoman lunches and how to be a part of them. It is so wonderful to see a woman of influence who gives back so much and inspires other women as well.

I asked her for one  piece of advice for new mothers and her answer was to take time for yourself. In order to be the best mom and career woman, you need time to recharge your own batteries. As a busy mom of three I can’t say how right she is about this.

If you want to do something for yourselves ladies I would suggest that you attend one of the Sisterhood of the Superwomen lunches, as you will meet some fabulous friends, help a charity in need and you might just find a little inspiration like I did.

Sisterhood of Super Women

To find out more information check out Catherine’s website at


Catherine Anaya, How Does She Do It? The Life of a Superwoman
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Author: Lea Woodford

Lea’s career is highlighted by 25 years of public relations, writing columns, hosting a radio show, and over a hundred TV appearances. Lea’s career includes news segments for ABC, CBS, NBC, and Fox TV, as well as writing a regular column for Runway Magazine, North Valley Magazine and AZ Weekly. Her articles have been featured in 101North, So Scottsdale, The Business Journal and Phoenix Woman. Previously as the founder of Lasting Impression Consulting and now she has been retained by businesses all over the valley to help them improve their visibility and potential through the media. As a member of the National Speakers Association, Lea has also appeared as a motivational speaker throughout the country.

Lea started in 2012, to pursue her passion of protecting and serving women. SmartFem is a calling and was inspired by her desire to protect and serve her daughter Lauren. SmartFem is an entertaining and informative magazine as well as a trusted guide which carefully screens its featured experts to ensure the highest standards of integrity and service. In fact, all of SmartFem’s experts must sign an integrity clause to ensure that readers get the very best customer experience. She also has made the company a branding and reputation enhancing entity which has helped market SmartFem’s experts both on and off line through high profile philanthropic events. Lea won the MVP award for going above and beyond with Debbie Gaby’s Celebrity Catwalk in November of 2013. She also serves on several committee’s such as United Cerebral Palsy, Beach Ball, Florence Crittenton, Alice Cooper’s Rock the Runway, Oscar Experience and this year she will be co-chairing the AZ Wellness Red Carpet Event in March.

Lea has always enjoyed working with small business owners and her newest endeavor SmartFem allows her to help them on a much grander scale while catering to her passion of helping women.

Catherine Anaya, How Does She Do It? The Life of a Superwoman
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